Campaign for Krónan a grocery store in Iceland. The campaign got the name snarlið that means snacks, and the concept was to make healthy snacks for kids and make a look that would appeal to kids and adults.
The campaign website is www.snarlid.is and there you can see pictures, videos and recipes for simple and healthy food.
Art director: Hörður Ásbjörnsson (me)
Graphic design: Arnór Skúli Arnórsson, Steinþór Rafn Matthíasson, Hörður Ásbjörnsson
Director: Sigurður Hannes Ásgeirsson
Website: Hörður Ásbjörnsson & Steinþór Rafn Matthíasson